The partnership aims to improve organic visibility, drive qualified leads, and strengthen digital positioning through a customized SEO strategy.
Mumbai, Maharashtra, India – April, 2025 – A well-established Agri Tech finance company, operating under a globally renowned drip irrigation group, has partnered with Jeel Techsoft to improve its digital discoverability and drive qualified website leads. The company, based in Mumbai, has been serving the financial needs of micro-irrigation stakeholders across India and is now preparing to expand its digital reach through focused Search Engine Optimization (SEO) initiatives.
The organization approached Jeel Techsoft through a trusted referral with a clear concern: despite their strong offline footprint, their current website was failing to generate meaningful online traffic or lead conversions. Their goal was to validate whether SEO would be a viable investment for their core service offerings in agricultural finance corporation loans.
As the first step, Jeel Techsoft conducted a detailed keyword research and market opportunity analysis to assess real-time demand for finance-related terms within the agri-tech sector. The findings revealed significant search volume and untapped potential for targeted visibility—insights that helped the company greenlight a strategic SEO collaboration.
Jeel Techsoft now plans to begin the engagement with a technical SEO audit, aimed at identifying broken links, outdated redirects, and crawling inefficiencies. Corrections such as 301 redirect implementation, broken link repairs, and metadata improvements will form the foundation of the campaign.
Following this, the on-page optimization phase will include the enhancement of meta tags, image alt attributes, structured internal linking, and URL hygiene. This will ensure that each page is positioned for relevance and ranking authority within search engines.
To track impact and performance effectively, the team will configure Google Tag Manager with custom event tracking and goal conversions in Google Analytics, allowing for transparent monitoring of lead interactions and website engagement.
On the off-page front, Jeel Techsoft is set to roll out a carefully balanced DoFollow/NoFollow backlink strategy, in combination with local directory submissions and content marketing assets like branded PDFs and documents to expand the company’s reach across key platforms.
Jeel Techsoft is a global digital transformation company with offices in India, Canada, and the UAE, offering end-to-end services in website development, UI/UX design, and digital marketing. With deep SEO expertise and industry-specific insights, Jeel Techsoft enables growth-focused businesses to scale their digital presence and convert visibility into measurable results.