This collaboration aims to boost organic visibility and lead generation through strategic SEO improvements, technical audits, and advanced analytics implementation.
New York, USA – November, 2024 – A leading U.S.-based certification platform offering AI and Blockchain credentials across multiple domains has partnered with Jeel Techsoft to enhance its digital performance and accelerate its mission to certify 1 billion professionals globally. The platform offers career-oriented programs in business, cybersecurity, design, architecture, and development, serving both individual learners and enterprise partners.
With a bold global vision and a rapidly expanding footprint, the certification provider sought a trusted partner to help improve website performance, boost B2C and B2B lead generation, and streamline the site’s SEO infrastructure. Jeel Techsoft was selected for its strong track record in delivering SEO audit services, website optimization, and traffic engagement solutions for forward-thinking digital platforms.
As part of the engagement, Jeel Techsoft deployed a dedicated marketing consultant and senior SEO specialist to work in close collaboration with the client’s in-house development team. Together, they focused on identifying and resolving technical errors, optimizing web speed, and enhancing the site’s overall navigation and domain structure. These efforts are geared towards improving organic reach, usability, and qualified lead conversions.
Additionally, Jeel Techsoft will carry out a complete website backlink audit, perform SEO backlink analysis, and remove low-quality links that hinder search performance. A strategic off-page SEO plan is underway to build high-quality backlinks and improve domain authority through authoritative placements.
To further support growth, Jeel Techsoft is also implementing advanced Google Analytics 4 (GA4) configurations and Google Tag Manager (GTM) custom event tracking. These analytics enhancements will allow for a detailed traffic analysis, identification of user exit points, and channel-wise breakdowns to uncover fall-offs in the conversion journey—enabling smarter decisions on how to retain and engage site visitors.
“AI and Blockchain education is shaping the future of work,” said Maulik Masrani, CEO of Jeel Techsoft. “Platforms with a mission as ambitious as certifying a billion learners need the right digital infrastructure to support that scale. Our team is committed to driving measurable growth through strategic SEO, performance audits, and data-backed insights.”
This collaboration not only strengthens Jeel Techsoft’s role in the global EdTech space but also showcases its ability to support scale-driven education platforms through measurable SEO growth.
Jeel Techsoft is a global digital transformation company with offices in India, Canada, and the UAE. Specializing in website development, UI/UX design, and digital marketing, the company empowers startups, and enterprises, across multiple industries to scale with confidence. With a focus on strategic execution and measurable growth, Jeel Techsoft delivers custom solutions aligned with real-world business goals.